Name
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First Name
Last Name
Name of Brand
Email
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Phone
(###)
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Are you interested in other services in addition to branding?
Preferred Date for kick-off call
MM
DD
YYYY
Can you describe your brand personality in 3-5 words? (example: playful, quirky, warm, serious, etc) words?
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Would your audience define your brand personality with the same words?
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What do you want to be known for- in one sentence-?
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What is your brand’s USP? How are you communicating it?
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Is your Brand memorable? As in, do you think your audience could see a part of it and know its you? (Excluding product)
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Does your website look like your social media and visa versa?
Is the brand’s vibe on social media the same way as it is on your website? As in, your audience feels it too?
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Are you proud of your website and feel like the branding was well executed on it?
Who would you consider to be your top 3 competitors?
Can your audience recognize your brand within 3 seconds when they see you?
Does the creative direction and the vibe of your brand identity align with the personality, messaging and products you provide? If not, why and how?
Can you describe your top 3 ideal customer profiles? (age, work, lifestyle, habits, etc)
What do these customer personas look for when they purchase your product?
What is the emotional connection you want to build with these customer personas?
Are you looking to build an interactive community or a more luxury-esque platform that commands its own pricing?
Can you describe the goal of expansion: online retail or brick and mortar?
Is the goal to increase volume at current prices in the next year or increase price points over in the next year?
Message
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any additional information you would like us to know?
